Would You Pay $50 to Watch Movies at Home on Release Day?
How much would y'all pay to be able to watch the upcoming Batman v Superman: Dawn of Justice — or any new picture show — from the comfort of home, the same day it's released in theaters?
A new starting time-up backed by Internet mogul Sean Parker, best known as the dude who co-founded Napster, aims to make this a reality. According to Variety, the company — dubbed Screening Room — makes "secure anti-piracy engineering science that will offering new releases in the dwelling house on the same day they hit theaters."
This privilege volition, of course, come up at a cost. Variety's sources say Screening Room volition accuse $150 for a prepare-top box capable of transmitting these new releases to your screen, and so $50 a pop every time you want to watch one. Y'all will have 48 hours to picket the film before information technology goes away.
As Diversity pointed out, major picture studios attempted a similar programme well-nigh v years ago, but faced pushback from theater owners. In 2022, Prima Cinemas teamed up with Universal for a similar solution...that cost $35,000+.
This fourth dimension, Screening Room is hoping to bring exhibitors in on the deal, offer them "a pregnant percentage of the revenue, as much as $20 of the fee," the study notes. Customers who pay the $50 would besides reportedly get ii free tickets to run across the film on the big screen, so theaters could potentially make some extra money off concession sales. Motion picture distributors, meanwhile, would besides get about 20 percent of the $50 rental fee.
Screening Room is reportedly shut to reaching a deal with AMC, and has drummed up "serious interest" from studios like Universal, Fox, and Sony. The talks are still in the early on stages, all the same.
Nearly Angela Moscaritolo
Source: https://sea.pcmag.com/tvs/10988/would-you-pay-50-to-watch-movies-at-home-on-release-day
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